We are saving forests by using them. In doing so we are helping to stem the tide of irresponsible environmental management and enable a new generation of technologies that can utilize the wealth of existing and developing knowledge in resource management.

With timber we can power cities, provide fuel for every form of transport (cars, airplanes, sea vessels, even trains), enrich and enliven the built environment, supercharge agriculture, provide the building blocks for machines and electronics, and significantly reduce our consumption of fossil fuels.

Like oil kickstarted the industrial revolution and shaped the 20th century, timber will provide the resources to ensure the 21st century is a period of innovation and that sustainable development becomes the base operating platform of society that leads to cleaner, happier, wealthier societies.